CHORIZO-D3.2-0FLW-Interventions_final_v2.3.pdf
This work emphasizes the importance of targeted and customised interventions that include considerations on specific context-related social norms. A pivotal aspect in behavioural change interventions involves recognizing diverse social roles and settings. Here, we define the concept of social roles as expected behavioural patterns in specific contexts, exploring potential conflicts within or between these roles. In the context of the six Case Studies of the CHORIZO project, this work explores the relevant social norms within and beyond each setting, their targets groups and networks of influence. Furthermore, this report introduces potential 'what-if' scenarios emerging in the Case Studies, highlighting possible awareness-raising interventions, economic incentives and 'nudging' strategies related to social norms for 0FLW interventions. The importance of the co-design process is highlighted for the definition of possible settings (e.g., in-home settings, out-of-home settings and alternative settings) for the modelling of interventions, basing this segmentation on the similarities with the case studies in which to model interventions.
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| Data last updated | 21 tháng 5, 2024 |
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