<data>
<row _id="1"><ACTION_Name>SIRPLUS business model </ACTION_Name><GOALS/OBJECTIVES_Brief_description>Selling food from overproduction, with minor imperfections, and other sources, which would otherwise have been exposed.</GOALS/OBJECTIVES_Brief_description><ACTORS INVOLVED_implementing_actors_and_target_audience>Implementing actors: SIRPLUS, consumers, wholesalers, producers. 
Target audience: Consumers.</ACTORS INVOLVED_implementing_actors_and_target_audience><DURATION_start_and_end_date_orÂ£_ongoing>2017 - on-going</DURATION_start_and_end_date_orÂ£_ongoing><COUNTRY_international_national_regional_municipal>Germany (national)</COUNTRY_international_national_regional_municipal><ROLE OF THE ACTION>Re-use (human consumption)</ROLE OF THE ACTION><SOURCE _web_link_or_journal_source>https://www.zugutfuerdietonne.de/fileadmin/zgfdt/sektorspezifische_Dialogforen/Gross-und_Einzelhandel/Dialogforum_Fallstudien-Sammlung.pdf</SOURCE _web_link_or_journal_source><TECH & INNOVATION_action_linked_to_an_app_or_new_technology /><MOTIVATION /><OPPORTUNITY>X</OPPORTUNITY><ABILITY /><INJUNCTIVE 
SOCIAL NORM /><DESCRIPTIVE
 SOCIAL NORM /><BASELINE /><MONITORING SYSTEM & KEY PERFORMANCE INDICATORS>X</MONITORING SYSTEM & KEY PERFORMANCE INDICATORS></row>
</data>
