<data>
<row _id="1"><ACTION_Name>Best of Waste</ACTION_Name><GOALS/OBJECTIVES_Brief_description>Process residual fruit into a healthy and long-lasting product in collaboration with the partners of Food From Food. One initiative done by the project is 'Boost your life with BES't!'. Five to ten tons of soft fruit from the Wilderhof company does not find its destination in the regular retail circuit because it is not of desired size, is damaged or deformed. Wilderhof has now found a destination for part of this 'non-premium fruit'. It is used to produce fresh juice.</GOALS/OBJECTIVES_Brief_description><ACTORS INVOLVED_implementing_actors_and_target_audience>Implementing actors: Wilderhof's best of waste project involves collaboration with ILVO, Innovatie steunpunt, HAS Hogeschool and Flanders' Food. Targeted audience: Consumers.</ACTORS INVOLVED_implementing_actors_and_target_audience><DURATION_start_and_end_date_orÂ£_ongoing>On-going</DURATION_start_and_end_date_orÂ£_ongoing><COUNTRY_international_national_regional_municipal>Belgium (regional - Borgloon in the Flemish province of Limburg)</COUNTRY_international_national_regional_municipal><ROLE OF THE ACTION>Recycle (food waste)</ROLE OF THE ACTION><SOURCE _web_link_or_journal_source>https://www.foodfromfood.eu/best-waste) (https://wilderhof.be/</SOURCE _web_link_or_journal_source><TECH & INNOVATION_action_linked_to_an_app_or_new_technology>X</TECH & INNOVATION_action_linked_to_an_app_or_new_technology><MOTIVATION /><OPPORTUNITY>X</OPPORTUNITY><ABILITY /><INJUNCTIVE 
SOCIAL NORM /><DESCRIPTIVE
 SOCIAL NORM /><BASELINE /><MONITORING SYSTEM & KEY PERFORMANCE INDICATORS /></row>
</data>
