<data>
<row _id="1"><ACTION_Name>Sainsbury's</ACTION_Name><GOALS/OBJECTIVES_Brief_description>As part of the commitment to reduce food waste by 50% by 2030, working to reduce, or put as much of food waste as possible to good use. Includes working with farmers to reduce food waste in the supply chain, sending surplus food waste from stores to charity food donation partners and recovering energy from waste.</GOALS/OBJECTIVES_Brief_description><ACTORS INVOLVED_implementing_actors_and_target_audience>Implementing actor: Sainsbury's.
Target audience: All actors along the supply chain.</ACTORS INVOLVED_implementing_actors_and_target_audience><DURATION_start_and_end_date_orÂ£_ongoing>On-going</DURATION_start_and_end_date_orÂ£_ongoing><COUNTRY_international_national_regional_municipal>United Kingdom (national)</COUNTRY_international_national_regional_municipal><ROLE OF THE ACTION>Prevention</ROLE OF THE ACTION><SOURCE _web_link_or_journal_source>https://www.about.sainsburys.co.uk/sustainability/better-for-the-planet/food-waste</SOURCE _web_link_or_journal_source><TECH & INNOVATION_action_linked_to_an_app_or_new_technology>X</TECH & INNOVATION_action_linked_to_an_app_or_new_technology><MOTIVATION /><OPPORTUNITY>X</OPPORTUNITY><ABILITY /><INJUNCTIVE 
SOCIAL NORM /><DESCRIPTIVE
 SOCIAL NORM /><BASELINE>X</BASELINE><MONITORING SYSTEM & KEY PERFORMANCE INDICATORS>X</MONITORING SYSTEM & KEY PERFORMANCE INDICATORS></row>
</data>
